Product Planning & Market Survey Engineer
| Company: |
HR Street
View all jobs posted by HR Street |
| Location: | Singapore,SG |
| Industry: | Marketing |
| Keywords: | Engineer, Planning, Market Research, Survey, Competitors analysis, Marketing |
| Date: | Mar 24, 2010 |
| Employment: | Permanent |
| Salary: | unspecified |
| Stay in touch with the latest jobs posted by PMS Information Systems via Email or RSS Feeds | |
Job Profile
- Product planning for development of two-wheeler for Indian Market.
- Collect Analyze and Dispatch market information to clients.
- Joining conducting surveys to understand customer needs.
- Analyzing latest marketing trends and tracking competitors activities & providing valuable inputs for fine tuning of marketing strategies
- Market Research for New Product line
- Competition Tracking & benchmarking
- Market Forecasting
- Presenting market research inputs
- Keeping a track of Marketing Activities happening in Business Units
- Competitors analysis
Market Research & Analysis
• Conducting market analysis to assess competitive pricing for all brands, markets, prices ex-showroom on quarterly basis & weekly competitive secondary sales data.
• Maintain competitive intelligence and research competitive activities.
• Responsible for keeping a track of various activities like advertising, promotions-price offs, freebies, exchange scheme, finance schemes, associations, local activities, positioning, repositioning, new launches, etc.
Customer Relationship Management
• Ensuring customer satisfaction by seeking constant feedback, thereby maintaining successful relationship with the customers.
• Securing business by achieving delivery of service quality norms by interacting with clients, handling customer’s requests & grievances for customer satisfaction.